Blogging has changed. There is no doubt about it.
When I first started blogging way back in 2009 with my previous online persona, Fab Brunette, things were quieter. Blog posts were based on stories, thoughts, and opinions. There was hardly the need for ‘pin-worthy’ pictures, as is the claim to fame nowadays. People left comments to add conversation to a blog post – a rebuttal, an agreement, all was welcome.
Perhaps thing were still slower, back then?
Things were slower before Twitter took off, and Pinterest became ‘the thing’ – and now there’s Google+ and Instagram and even more social media platforms, but it makes my head spin to check any other accounts I might have.
I slowly learnt that I’m not as social media savvy as I thought I was. I was constantly forgetting to reply to comments on Instagram, I wasn’t promoting my blog posts on Twitter a minimum of 3x per day, at least 3x per week, I was doing everything wrong – apparently.
But who has the time for that?
I know there are some incredible bloggers who can do it, and who do it. But I don’t think I’ll ever be one of them.
There are so many new rules to blogging. Here are some of my favourite blogging rules and how I typically fail at them:
- Pin-Worthy Images on Every Post. The insistence that I must create a proper-sized image (600px x 800px – or taller for optimum viewage*!) with an awesome title and a great photo on every. single. blog. post. is exhausting.
- We’re ALL Photographers Now. I agree that pretty pictures are nice to look at. But the fact that my DSLR was stolen last summer and I still don’t have a replacement means my iPhone takes my pictures for me – which means Instagram is my overly-filtered friend and you will not find amazing photography here…
- Short Blog Posts with MANY Headers are King (or Queen). Seriously, how short is our attention span that we can’t read 3 or 4 paragraphs straight without headers and quotes? A blog post is not a tweet. I don’t need to make each paragraph 140 characters!… or do I?
- Find a Niche or become a Lifestyle blogger. This one makes me cringe because I’ve never, EVER fit into one straight box. Mommy blogger. Travel blogger. Interior Design blogger. Can’t I just do it all without being a ‘lifestyle’ blogger? Apparently not because that will make me a bad blogger.
- Create a type of post for Each Day of the Week. Mondays – recipes. Tuesdays – design. Wednesdays – WORDLESS! etc, etc. I always fail at this because I tried (Foodie Friday, Design Tuesdays) and I may miss one or I might have a blog post that I can’t wait to share and post it on the wrong day.
While there’s nothing wrong with any of these blogging rules, per say, following ALL of the rules can start to make blogging hectic. It takes away from what blogging was intended for originally, which was to communicate your thoughts, feelings, and emotions, or tell stories about your life, keeping a journal of your travels or adventures, and having fun with it.
Do you think blogging has changed because the world is changing? Everything seems to be faster, we have less time for everything, is that why blogging has changed into this huge marketing machine that we must all comply with?
I really love blogging even if I fail at all the rules!
* Viewage is not a word. I took Marketing in college but the lingo escapes me every. single. time.